Streamlining a global digital design system

Zoetis is the world’s largest animal health company. For more than 60 years, it has developed, manufactured and marketed medicines, vaccines and diagnostic products along with biodevices and genetic tests.

To help Zoetis better serve animal health professionals worldwide, VShift designed and
developed a component-based web architecture that Zoetis Digital can quickly and easily deploy anywhere, giving the company a rapid response capability to support their strategic ambitions. This “Zoetis-in-a-Box” write one, run everywhere solution has already rolled out in Belgium, Canada, the Netherlands and the United Kingdom, in English, French and Dutch as appropriate.

A turnkey solution, Zoetis-in-a-Box is designed to be easily usable by nontechnical content managers anywhere in the Zoetis international organization. The solution includes universal UI standards and naming conventions, with templates configurable for species, diseases/conditions and Zoetis products.